About Baseline Labs

GEO from "we think we know" to true insights. In a fast-changing landscape, strategy wins.

What we do

We have built a tool for businesses to easily analyse their ChatGPT and AI presence. And to hopefully choose and bolster the right strategy and tactical choices.

Baseline Labs tracks how your brand appears across AI platforms — Google, ChatGPT, Perplexity, Gemini, and Google AI Mode. We give you the data to understand your visibility in the new era of search.

Why GEO matters

Generative Engine Optimisation is the next frontier. Traditional SEO got you ranked in a list of blue links. GEO gets you recommended, cited, and referenced by AI systems that millions of people use daily.

The businesses that understand their AI presence today will be the ones that thrive tomorrow.

Get in touch

Have questions? Contact us or get started with a free analysis.

George
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Hi, I'm George.

Ask me about your projects, reports, brand mentions, backlinks, or anything on the platform.